Presently, we are seeing a great race to spread messages across the people through social media. The main reason behind this move is increasing the reach of social media. Through, social media, it is much easier to reach people within a few minutes while otherwise it is not practically possible. Therefore, large numbers of people are using social media to spread their messages. Social media has become very popular among political parties because they find it very easy to reach millions of people within short span of time. Today, everyone is present on social media; therefore, it has become quite reasonable to influence people through this medium. Moreover, the reach of social media is constantly increasing with time and it is reaching those parts of life where no media even reached. Due to this reason, incoming times, use of social media to spread messages will only increase.
